BrandUp Connect

BrandUp Connect, curated by scolpta, is an event for dreamers, doers, and creative thinkers. Launched in 2024, the event brings together young creatives, entrepreneurs, and business leaders to spark ideas, share bold perspectives, and drive conversations for collective growth.


SCALE: Design. Build. Grow

​In partnership with ALX, we’re diving into what it takes to build bold brands, grow with purpose, and scale what truly matters, with the right tools, people, and mindset.


What to Expect

​Keynote Speakers Session
Anthony Dzamefe
Founder of Caveman Watches, Anthony’s story is one of raw determination and vision. What began with minimal capital and door-to-door selling has grown into one of Africa’s most respected watch brands. In his session, he shares how passion, purpose, and resilience helped him build a product—and a brand—that competes globally while staying rooted in Ghanaian identity.

Julian Owusu
Julian is the Founding Partner of BUILD, a holding company creating tech-powered ventures with community at the core. With multiple startup attempts behind him, he understands both failure and freedom. Julian will speak on what it takes to start, iterate, and scale from Africa—focusing on product, people, and the mindset needed to grow something real in today’s landscape.

​Panel Discussion
What does it really take to Build and Scale today? In this powerful conversation, James Maxwellson from scolpta and Ama Sackey from ALX explore leadership, creativity, brand-building, and the mindset needed to grow with intention. From empowering Africa’s next generation to shaping bold, lasting brands, this panel dives deep into scaling what truly matters.