The Latest Trends in Loyalty in South Africa

The Latest Trends in Loyalty in South Africa
past over 1 year ago

Wed, Apr 26. 6:30AM - 11:00AM

Vega The Brand Communications School Somerset Rd Cape Town, South Africa

Event Details

During this seminar, we’ll talk through the key takeaways of the current state of customer loyalty behaviour in South Africa and discuss the following topics:
- How the loyalty landscape has evolved over the past few years
- What the current state of the customer loyalty landscape looks like in South Africa
- Top trends in loyalty locally and globally
- Factors influencing loyalty programme usage
- Why marketers should focus beyond offering just points and rewards
- Why men and women are different when it comes to which loyalty programmes they belong too
- What do consumers what when it comes to loyalty programmes