Director Zethy, a rising star in East Africa’s creative scene, blends his talents in music and video directing to craft unique stories that resonate deeply with audiences. Based in Kenya and hailing from Rwanda, Barthez Iyamuremye, known as Director Zethy, challenges the idea that music and video are separate paths, proving they fuel each other’s creativity.

His approach highlights the power of combining art forms, inspiring young creatives to explore and merge their passions. Director Zethy’s journey is a fresh example of how innovation thrives when boundaries blur in the entertainment world.